The Client
At Verda Market, we like to dream big and imagine a greener planet with less waste, oceans with no plastic, cities that are accessible and walkable, and societies rich in human connection. Our purpose-driven online marketplace brings people together to buy, sell, swap, and barter products, services, and knowledge. New and exciting things are added to the market continuously, so you never know what incredible items you’ll find! Whether you need furniture, language lessons, have a service to offer or want to rent a plot of land, you’ll discover connections at Verda Market. Who knows, you may even find something you didn’t know you needed.
Verda Market is your place to learn, share, play, and connect with others in a community-oriented way. Your participation helps make positive changes in your backyard and the world. If you want to embrace minimalism, strive for sustainability, or reduce waste in your neighbourhood, at Verda Market, there is space for everyone.
The Design
Minimalist and modern, this logo is filled with meaning.
First, the icon represents the circular economy. There are many layers to the circular economy. Some people might use an item for a short amount of time while others will interact with it longer. This is represented by the varied segments of the circle.
The target audience marches to the beat of their own drum. They aren’t motivated by consumerism or “keeping up with the Jonses”, the blue segment represents them.
Finally, the gaps in the circle are placed strategically to give a hint of a V and an M.
The Brand Story
At Verda Market, we like to dream big and imagine a greener planet with less waste, oceans with no plastic, cities that are accessible and walkable, and societies rich in human connection. Our purpose-driven online marketplace brings people together to buy, sell, swap, and barter products, services, and knowledge. New and exciting things are added to the market continuously, so you never know what incredible items you’ll find! Whether you need furniture, language lessons, have a service to offer, or want to rent a plot of land, you’ll discover connections at Verda Market.
Verda Market is your place to learn, share, play, and connect with others in a community-oriented way. Your participation helps make positive changes in your backyard and the world. If you want to embrace minimalism, strive for sustainability, or reduce waste in your neighbourhood, at Verda Market, there is space for everyone.
