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OUR GRAPHIC DESIGN BLOG
Business Cards to Get You Business
What is a business card? A business card is a pocket-sized card that displays business information. It can be for a company or an individual. It should include the full company name. This is either the logo or in a large font size to be the focal point of the...
Branding Ideas
How to Come Up With Branding Ideas Branding is crucial to client experience because it is the face of your business. It gives a personality to the services and products you provide. Branding means creating a positive image of your company and distinguishing it from...
Eye-Catching Book Design
What are the elements of a book cover? Book covers captivate a reader's attention when they’re browsing for a book. It's almost seen as a marketing tool to get readers interested. The first thing most people notice is the title. In most cases, this will be the...
3 Steps to Develop A Luxury Brand
A luxury brand is a company that sells high-quality goods characterized by exclusivity and expensive prices. The products aren't essential everyday items. Consumers who buy these products are usually wealthy or affluent. They buy the products to promote status or...
Dentist Logo Case Study: Dr Darryl Tkachyk
Dr. Darryl Tkachyk - dental logo Darryl Tkachyk is a general dentist who has been operating a dental clinic in Edmonton since 1966. Darryl takes his time with each patient to provide excellent service and treatment. He is passionate about helping people take care...
A Deep Dive Into Irish Design
What do graphic design and branding look like in Ireland? While it feels like a far stretch from graphic design in Edmonton, design principles are universal. The graphic design industry in Ireland is in huge demand and evolving fast. According to Irish Tech News,...
Brand Development Before Starting Web Design
The elements of a brand Brand development is integral to your business, and having great web design is an important factor in your digital marketing. Do you question if you have a strong brand? A brand is the face of your company, which helps people identify your...
African Design
A Look Into African Design What is African design? African design holds many meanings. It represents many cultures, traditions, and heritage across the African diaspora. African design is expressive, with bold patterns and colours. They value high craftsmanship,...
Specializing in Gen Z Branding
The Value of Branding to Gen Z What Makes Branding Relevant to Generation Z Generation Z are individuals born between the mid-1990s and the early 2000s (ages 10-25). They grew up in an era where media and technology were growing and becoming more accessible. Media...
The Nike Logo
The History Behind the Nike Logo If you’re a small business in Edmonton, Alberta, it might feel like the extensive marketing materials Nike has are irrelevant. But, looking to companies like Nike, or Apple can help guide your visual communication and design...
How Long Should Logo Development Take?
Should the Process Take Days, Weeks or Even Longer? Logo development depends... That’s the answer you were looking for, right? The logo design timeline depends on the experience you want to have with your graphic designer, the market research you want to put into...
Branding for Older Adults
Older adults need great branding, too We love branding for older adults! There are so many interesting considerations to make! Our eyes change drastically as we age, as do cultural references! If your target audience is older adults here are some great tips for...