by Katie Dooley | Aug 29, 2025 | For Business Owners, Graphic Design Tips
Colour plays a pretty significant role in our lives. It’s a powerful force that can affect our moods and how we perceive our surroundings. Colour evokes emotions. It excites us into action or soothes bad moods. While some colour meanings are subjective and cultural,...
by Katie Dooley | Aug 11, 2025 | For Business Owners, For Designers, Graphic Design Tips
When you get a brand package, you likely notice a variety of different versions of your logo, saved as all different types of files. Why are there so many? Each image file type serves a different purpose and is for a different medium. So, let’s demystify them. RASTER...
by Katie Dooley | Oct 15, 2024 | Branding, For Business Owners, Logo Design
Are you an accounting business looking to establish your brand? Maybe you’re in the process of a business start-up, or you’ve already been in business for several years and want to refresh your brand. Accounting is a field where it’s particularly important to build...
by Katie Dooley | Sep 15, 2024 | Branding, For Business Owners, Logo Design
Your brand is an essential element of your business. It encapsulates who you are and what you do and represents the identity of your business. An important aspect of your branding strategy is to build a brand that resonates with your ideal audience to encourage them...
by Katie Dooley | Aug 15, 2024 | Brand Case Study, For Business Owners
Are you focused on creating an amazing website and marketing yourself on social media to bolster your online presence? While online marketing is vital to boost your business, many companies forget about their interaction in the physical space. Print design is equally...
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