by Katie Dooley | Jun 28, 2024 | For Business Owners, For Designers, Logo Design
As a consumer, you’ve likely experienced the power of a professional logo—iconic logos that stand out include the Nike swoosh, Lululemon’s omega, and Apple’s bitten apple design. When you see these logos, do you notice how they evoke certain emotions about the brand?...
by Katie Dooley | May 24, 2024 | Uncategorized
Writing a book is a great accomplishment that takes dedication and hard work. Unfortunately, the hard work isn’t over just because your manuscript is done. Once you’re ready to showcase your talents to the world, you need to work on packaging your book for...
by Katie Dooley | Apr 19, 2024 | Branding, For Business Owners, Graphic Design Tips
Colour plays a crucial role in branding. Consider some of your favourite brands—which colours are associated with them? For instance, Coca-Cola is associated with red, Caterpillar with yellow, Home Depot with orange, and Cadbury with purple. It’s not just the...
by Katie Dooley | Mar 22, 2024 | For Business Owners, Graphic Design Tips
Elevating Your Edmonton Branding Although there are many important elements in a brand, one that people often overlook is a brand’s custom fonts. Fonts are all around us, whether we consciously take notice or not. Different styles invoke different emotions. Thin curly...
by Katie Dooley | Feb 23, 2024 | Branding, For Business Owners, Logo Design
Standing Out in Edmonton’s Real Estate Market Your logo is integral to your real estate business, representing your company’s visions and values while helping clients recognize and identify your brand. The real estate industry requires professionalism and...
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