by Katie Dooley | Feb 19, 2021 | Branding, Design News, Graphic Design Tips
What is the Best Use of Your Time & Money? DIY graphic design and branding can be a tempting way to save money on your business. There are several ways to develop your own graphics and Canva is quickly becoming one of the most popular options. What is...
by Katie Dooley | Feb 12, 2021 | Brand Case Study, Branding, Logo Design
Creating a Neat & Tidy Brand A professional organizer logo needs to be crisp, clean and a little luxurious. We loved working on the brand development and logo design for Tidy Katie. She was a dream client (and not just because she has a great name)! Katie is one...
by Katie Dooley | Feb 5, 2021 | Branding
This is a question I get asked a lot: “Do I have a brand?” The shorter answer is yes, you do. Man, that was an easy blog post. … … … What is a Brand? In all seriousness, if you are a business with a customer you have a brand. Branding is every impression your...
by Katie Dooley | Jan 22, 2021 | Branding
Creating brand characteristics is a big part of the discovery session I do with my clients. The best way I can describe it is: who do you need to be for your dream customer? When you’re branding it’s important to start with that dream customer and know all the...
by Katie Dooley | Jan 15, 2021 | Branding, Graphic Design Tips, Logo Design
Which of these logos do you prefer? Leave a comment below! Have you ever seen these logo comparison posts on Facebook or LinkedIn? I see them a lot, probably because of the feedback loop that is on the internet because of my job. Amongst hundreds of comments, I always...
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