by Katie Dooley | Jun 28, 2024 | For Business Owners, For Designers, Logo Design
As a consumer, you’ve likely experienced the power of a professional logo—iconic logos that stand out include the Nike swoosh, Lululemon’s omega, and Apple’s bitten apple design. When you see these logos, do you notice how they evoke certain emotions about the brand?...
by Katie Dooley | Dec 22, 2023 | Branding, For Business Owners, For Designers, Logo Design
When to Embrace Trends and When to Avoid Them Raise your hand if you’ve ever decided to trim your hair to have bangs (or fringe if you’re across the pond) because you saw your favourite celebrities or influencers doing it. We’ve all followed a hair...
by Katie Dooley | Nov 24, 2023 | Design News, For Business Owners, For Designers
The Future of Graphic Design Trends and Emerging Technologies When we discuss logos and branding, we often talk about why you should avoid following trends. Trends come and go, and typically they even return—whether we want them to or not! Take a walk through any...
by Katie Dooley | Jun 12, 2023 | For Designers, Graphic Design Tips
I am a Canva Convert As an ex-Canva-obsessed marketing student, I never thought I would grow accustomed to the big scary world of Adobe Illustrator without taking university courses in graphic design. It seemed daunting, and I didn’t think I would be able to grasp the...
by Katie Dooley | Jan 6, 2023 | For Business Owners, For Designers, Graphic Design Tips
What is a business card? A business card is a pocket-sized card that displays business information. It can be for a company or an individual. It should include the full company name. This is either the logo or in a large font size to be the focal point of the card....
by Katie Dooley | Nov 9, 2022 | Branding, For Designers
What do graphic design and branding look like in Ireland? While it feels like a far stretch from graphic design in Edmonton, design principles are universal. The graphic design industry in Ireland is in huge demand and evolving fast. According to Irish Tech News, the...
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